Senior Publicity Manager, Theatrical and Awards (Contract Role)
at Crunchyroll, LLC
Los Angeles, United States
About Crunchyroll
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
Join our team, and help us shape the future of anime!
About the role
We're looking for a contract Senior Publicity Manager to lead publicity for our theatrical anime releases and awards campaigns. Reporting to the Director of Publicity, Theatrical & Awards, you'll shape global strategy and lead execution in UCANZ. Collaborating with Marketing, Communications, Brand, Audience Development, Creative Services, and Theatrical Distribution teams, you'll support a variety of anime films, from blockbuster, event style and arthouse, to promote Crunchyroll's brand and content within the anime and entertainment communities.
Key Responsibilities:
- Plan and run publicity campaigns from acquisition to box office.
- Pitch stories and manage relationships with media across print, broadcast, online, and genre outlets.
- Coordinate media tours and interviews with talent, including voice actors.
- Manage film assets: press materials, screeners, stills.
- Lead strategic communications planning and internal updates.
- Track awards and festival deadlines, submit films, manage appearances.
- Staff events, conventions, and press junkets as needed.
- Work with agencies on day-to-day campaign execution.
- Follow and work with Critics Circles for year-end inclusion.
We are considering remote applicants who can occasionally commute to attend meetings or work from our Los Angeles office.
About You
We get excited about candidates, like you, because...
- 5+ years in film or streaming PR/media relations, including theatrical publicity and entertainment publicity for films and awards campaigns.
- Deep knowledge and passion for anime, manga, and Japanese pop culture, including fandom communities and current entertainment trends.
- Strong media contacts across multiple outlets and genres.
- Proficient in Microsoft 365, Google Suite, PowerPoint, and Keynote.
- Excellent written and verbal communication; able to tailor messaging to different audiences.
- Experience leading multi-functional, multi-level teams across time zones.
- Flexible for domestic and international travel.
- Bachelor's degree in Journalism, Communications, PR, English, or related field, or equivalent work experience.
About the Team
The Crunchyroll Communications team is composed of passionate publicists and storytellers who connect fans to the anime content they love. Our focus spans across multiple touchpoints, including SVOD, theatrical releases, events, merchandise, and more, ensuring our narrative reaches a global audience through effective and engaging press activities.
#LifeAtCrunchyroll #LI-remote
About our Values
We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
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Courage. We believe that when we overcome fear, we enable our best selves.
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Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
- Kaizen. We have a growth mindset committed to constant forward progress.
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Service. We serve our community with humility, enabling joy and belonging for others.
Our commitment to diversity and inclusion
Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs
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