Senior Product Marketing Manager

at Hover

san_francisconew_york

Hover helps people design, improve, and protect the properties they love. With proprietary AI built on over a decade of real property data, Hover answers age-old questions like “What will it look like?” and “What will it cost?” Homeowners, contractors, and insurance professionals rely on Hover to get fully measured, accurate, and interactive 3D models of any property — all from a smartphone scan in minutes.

At Hover, we’re driven by curiosity, purpose, and a shared commitment to serving our customers, communities, and each other. We believe the best ideas come from diverse perspectives and are proud to cultivate an inclusive, high-performance culture that inspires growth, accountability, and excellence. Backed by leading investors like Google Ventures and Menlo Ventures, and trusted by industry leaders including Travelers, State Farm, and Nationwide — we’re redefining how people understand and interact with their spaces.

Why Hover wants you

Hover is looking for a Senior Product Marketing Manager who thrives at the intersection of storytelling, strategy, and customer impact. In this role, you’ll bring Hover’s insurance products to market in ways that inspire confidence and adoption among carriers, adjusters, and restoration partners. Your work will shape how the industry experiences claim automation — helping customers understand not just what Hover builds, but why it matters. This is a chance to lead high-visibility initiatives, collaborate deeply with Product and GTM teams, and define the foundation for how Hover tells its story in the insurance space.

You will contribute by

You’ll craft the unified product narrative that ties Hover’s property data, inspections, and estimating workflows into a single, customer-centered story. You’ll build scalable launch and communication rhythms that keep teams aligned and customers informed. Partnering closely with Product, Sales, and Customer Success & Enablement, you’ll create targeted messaging and enablement materials that accelerate adoption across key insurance accounts. You’ll lead go-to-market planning for claim automation products, ensuring each release lands with clarity and impact. You’ll translate complex functionality into simple, powerful stories that drive understanding, engagement, and results.

Your background includes

5–7 years of B2B SaaS Product Marketing experience, ideally in complex, enterprise multi-product environments.
Strong storytelling and ability to align an executive audience on the path forward. Proven success developing narratives for technical products in regulated industries (e.g., fintech, proptech, insuretech).
Strong operational muscle – you should know your way around product launches and releases, roll up your sleeves for deck creation and generating content for releases.
Demonstrated ability to partner cross-functionally across product, sales, customer success, and enablement teams.
Deep curiosity and empathy for enterprise customer challenges.

Nice to have

Experience in insurance, property claims, or construction tech
Familiarity with account-based marketing
Comfort with tools like HubSpot, Salesforce, and Notion

Benefits

Compensation - Competitive salary and meaningful equity in a fast-growing company
Healthcare - Comprehensive medical, dental, and vision coverage for you and dependents
Paid Time Off - Unlimited and flexible vacation policy
Paid Family Leave - We support work/life balance and offer generous paid parental and new child bonding leave
Mandatory Self-Care Days - A day set aside each month to allow employees to recharge
Remote Wellbeing Resources - We provide recurring fitness classes, meditation/ mindfulness tools, virtual therapy, and family planning assistance
Learning - We encourage continued education and will help cover the cost of management training, conferences, workshops, or certifications

Hybrid roles at Hover

Hover has Hubs in San Francisco and New York City, where we expect that all employees living within a 50-mile radius of our offices will come into their local Hover office at least three times a week to build rapport and foster organic connection. At this time, Hover is not considering fully remote roles.

The US base salary range for this full-time position is $170,000 - $210,000 annually. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all applicable US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

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