Project Manager, Lyft Ads Studio

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

Lyft Ads is pioneering contextual advertising inside rideshare, reaching an engaged, diverse, and culturally relevant audience. We create breakthrough campaigns for the world’s biggest brands—from entertainment launches to tentpole cultural moments. As Project Manager, you’ll be central to ensuring these ideas come to life seamlessly and at scale.

We’re looking for a highly organized, proactive Project Manager to join the Lyft Ads team. This role is critical in bridging strategy, creative, operations, and sales—making sure campaigns move smoothly from pre-sale through post-sale. Unlike a traditional producer role that focuses only on asset production, this Project Manager will oversee a wide spectrum of projects and ensure all cross-functional teams are aligned and equipped to deliver. ​​This role is client-facing, joining key pre-sale and post-sale conversations to understand client needs, clarify deliverables, and ensure the work delivered aligns with what was pitched. You’ll act as a trusted point of contact for clients throughout the campaign lifecycle—confidently fielding questions, routing creative feedback, and ensuring clear, consistent communication.

Responsibilities:

• Own timelines & workflows: Create and track project timelines from pitch to delivery, ensuring all stakeholders (creative, ad ops, vendors, sales) are aligned and deadlines are met.
• Bridge pre-sale and post-sale: Participate in late-stage client meetings to understand what’s been pitched, then carry that knowledge into execution to ensure creative vision is realized.
• Coordinate across teams: Alert ad ops, vendors, and internal partners when deliverables are ready; ensure dependencies are surfaced and managed early.
• Manage documentation: Build and maintain project trackers, production decks, KOC decks, and asset checklists.
• Vendor & partner management: Oversee creative production with third-party vendors, ensuring deliverables meet Lyft Ad’s specs and brand standards.
• Feedback & comms: Synthesize creative feedback, route it appropriately, and ensure decisions are documented and acted upon.
• Project coverage: Support a range of projects including in-app ads, games, experiential activations, car wraps, and custom executions.
• Triage requests: Aggregate and prioritize both pre-sale design requests and post-sale production needs, giving the team a full view of projects in the pipeline.
• Process Implementation: Design and implement scalable workflows that streamline post-sale production, enhance efficiency, and drive consistent delivery.

Experience:

• 4+ years of project management experience, ideally in media, advertising, or creative production.
• Strong organizational and communication skills—you thrive in bringing order to complex, fast-moving projects.
• Comfort working cross-functionally with sales, creative strategists, ad ops, designers, and vendors.
• A balance of process-driven rigor and flexibility to adapt as projects evolve.
• Experience with tools like Salesforce, project trackers, and shared creative libraries a plus.
• Ability to work independently while also collaborating closely with creative and strategy leads.

Benefits:

• Great medical, dental, and vision insurance options with additional programs available when enrolled
• Mental health benefits
• Family building benefits
• Child care and pet benefits
• 401(k) plan to help save for your future
• In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
• 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
• Subsidized commuter benefits
• Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program

Lyft is an equal opportunity employer committed to an inclusive workplace that fosters belonging. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, age, genetic information, or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.

Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office 3 days per week on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year. #Hybrid

The expected base pay range for this position in the New York City area is $72,000 - $90,000. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. Range is not inclusive of potential equity offering, bonus or benefits. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process.

Total compensation is dependent on a variety of factors, including qualifications, experience, and geographic location. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process.