Global Campaign Lead
at Udemy
Austin, United States
Join Udemy. Help define the future of learning.
Udemy is an AI-powered skills acceleration platform built to help people and teams grow. It’s personalized, practical, and focused on real-world impact.
Our mission is simple: to transform lives through learning. Your work helps people around the world build skills they can use, whether they’re picking up something new or leveling up to stay ahead.
Over 80 million learners and 17,000 businesses already learn with Udemy. If you’re excited by change, energized by learning, and ready to have a real impact, you’ll feel right at home.
Learn more about us on our company page.
Where We Work
This is an in-office position, requiring three days a week in our Austin, TX office (Tuesday, Wednesday, Thursday) and flexibility on Mondays and Fridays.
About your skills
- Integrated & Brand Campaign Strategy: You’re highly skilled at concepting, planning, and executing large-scale, multi-channel campaigns. You set clear objectives, develop compelling messaging, and align assets across channels to drive results and achieve business goals.
- Cross-Functional Collaboration: You excel at influencing and inspiring cross-functional teams. You're comfortable aligning stakeholders across multiple functions and keeping complex projects moving forward with strong project management and communication skills.
- Solution-Oriented Ownership: You operate with autonomy, proactively identify opportunities, and approach challenges with a solution-focused mindset. You thrive in ambiguity, balancing strategic thinking with strong operational execution.
About this role
We’re looking for a Global Campaign Manager to lead integrated and brand campaigns for Udemy. This person will be a key member of our marketing team, bringing significant experience in concepting and executing campaign strategies that drive business results.
As Udemy continues its rapid growth, this role will play a critical part in scaling the business through targeted campaigns that elevate the Udemy brand as the leading AI-powered skills development platform. Drawing on deep knowledge of the business and marketing best practices, the Global Campaign Manager will lead cross-functional teams to create content and experiences that reach the right people at the right time orchestrated across channels.
What you’ll be doing
- Lead the development and execution of global integrated and brand campaign strategies.
- Embrace ambiguity with a curiosity-driven mindset — innovating with new channels, activations, and approaches to continually evolve how Udemy shows up as a brand.
- Manage end-to-end campaign planning, execution, and optimization with minimal oversight — working independently while proactively identifying new opportunities.
- Shape messaging and campaign assets to support both new customer acquisition and expansion within the existing customer base.
- Orchestrate collaboration across product marketing, creative, performance marketing, owned channels, marketing operations, communications, and other teams.
- Ensure campaigns are delivered on time, on budget, and aligned with business objectives, while navigating a fast-paced, matrixed environment.
- Track, measure, and report on campaign performance, offering analysis and recommendations to optimize future campaigns.
What you’ll have
- 10+ years of experience in marketing, including leading large-scale brand campaigns that build awareness, shape brand perception, and drive business impact.
- Proven track record of leading complex global campaigns end-to-end, with strong operational rigor and measurable business results.
- Strong cross-functional leadership skills with experience influencing senior stakeholders and driving alignment across teams.
- Demonstrated ability to work independently and proactively in fast-paced, evolving environments.
- Expertise in marketing measurement, with a focus on connecting brand metrics to business impact and growth.
- Strong communication and storytelling skills, backed by sharp strategic thinking.
#LI-AS1
At Udemy, we strive to be transparent around compensation. Actual compensation for this role is based on several factors, including but not limited to job-related skills, qualifications, experience, and specific work location due to differences in the cost of labor. In addition to a base salary, this role is also eligible for equity.
Why work here?
You’ll grow here.
Learning is part of the job. You’ll get full access to Udemy courses, a monthly UDay to invest in yourself, and a budget to spend on whatever helps you improve. Many people are diving into AI lately, but what you focus on is up to you.
AI is real here.
We use it in the way we learn and the way we work. You’ll have the space and tools to experiment, apply, and get better at using AI in practical ways.
You’ll own your work.
We trust people to lead, make decisions, and follow through. You don’t need to wait for permission or layers of approval to have an impact.
You’ll build with others.
We collaborate openly and shape ideas together. Everyone has a voice, and good thinking is welcomed from any direction.
You’ll see your impact.
What you build helps people grow their skills, change their careers, or find a path forward. You’ve got the experience, why not use it to help others gain theirs?
Bring your curiosity. We’ll bring the platform and the support. Let’s LEARN together.
Our Benefits Start with U
Our benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most. Benefits vary by region, and we encourage applicants to review our Australia Benefits, India Benefits, Ireland Benefits, Mexico Benefits, Turkiye Benefits & US Benefits, pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process.
Information regarding data privacy is available within the Udemy Careers Privacy Notice.