General Manager, Fulfillment Operations

Who We Are

Babylist is the leading registry, e-commerce, and content platform for growing families. More than 9 million people shop with Babylist every year, making it the go-to destination for seamless purchasing, trusted guidance, and expert product recommendations for new parents and the people who love them. What began as a universal registry has grown into a full ecosystem for new parents, including the Babylist Shop, Babylist Health, and a flagship showroom in Los Angeles. Hundreds of brands in baby and beyond partner with Babylist to engage meaningfully with families during one of life’s most important transitions. With over $1 billion in annual GMV, and more than $500 million in 2024 revenue, Babylist is reshaping the $320 billion baby product industry. We’re helping parents feel confident, connected, and cared for at every step. As we build the generational brand in baby, our mission remains simple: to connect growing families with everything they need to thrive.To learn more, visit www.babylist.com.

Our Ways of Working

Babylist is remote-first with team members across the U.S. and Canada who move fast, think smart, and use AI as part of how they work every day — not as an experiment, as an expectation. We come together twice a year to build the relationships behind the work, and we hire people who are genuinely excited about what's possible and prove it through how they show up.

Our Fulfillment Center team works on-site in Commercial Point, OH to bring the Babylist experience to life — and they're just as central to our mission as anyone working remotely. Different in how we work. Unified in why we do it.

What the Role Is

Babylist is seeking a single-site General Manager, Fulfillment Operations role owning a 750,000+ square foot fulfillment center processing thousands of direct-to-consumer orders daily. You are the most senior operator responsible for the building’s performance — safety, cost, service, quality, and people — while partnering closely with the Director of Operations.This is a high-accountability role with real ownership, in a site that is actively becoming the model for how Babylist scales fulfillment.

Your days are hands-on and highly visible. You’ll lead three Operations Managers and a 300+ person, multi-shift workforce, moving constantly between the floor and leadership conversations. You’ll set direction, make real-time decisions on labor and throughput, and own the full financial picture — headcount, overtime, and total labor spend. You’ll work closely with your Director as a thought partner, but you are the one driving execution inside the building. 

This is not a steady-state operation. The building is growing quickly (30%+ annually), systems are still maturing, and expectations need to be reset. You’ll need to create structure where it doesn’t exist, raise the bar on accountability, and lead your team through meaningful change — including new systems and automation. If you’ve already moved beyond this scope into regional or multi-site leadership, or prefer to lead from a distance, this will be a tough fit. This role is for someone who is still motivated by owning a single site and building it the right way, day in and day out.

Who You Are

• Currently a General Manager or single-site leader with 2–3 years in-seat at this level, actively leading a fulfillment or warehouse operation and motivated to deepen your impact in this scope
• 7–10+ years in fulfillment, logistics, or warehouse operations, including full P&L ownership (headcount, overtime, and total labor spend)
• Experience leading multi-shift operations with 200–300+ associates, including direct management of manager-level leaders (e.g., Operations Managers)
• Track record operating in high-growth environments (20–30%+ YoY volume growth) where processes and systems were still evolving
• Floor-present leadership style — you are in the building consistently, spending meaningful time on the floor engaging with associates and managers
• Strong partnership instincts — able to work closely with a Director of Operations as a thought partner while owning day-to-day execution independently
• Clear and effective communicator across levels — able to translate operational complexity into direction for frontline teams and concise updates for senior leadership
• You're genuinely excited about what AI can do - not just as a concept, but as something you want to get your hands on. At Babylist, every team uses AI daily, and we're looking for people who lean in.

How You Will Make An Impact

• Own the full P&L for the site, managing labor cost, overtime, and workforce planning to meet financial and operational targets
• Lead and develop a 300+ person, multi-shift operation, building a leadership bench that scales with growth
• Drive day-to-day execution in the building, translating broader operational strategy into consistent, high-quality performance on the floor
• Reset and enforce clear performance and accountability standards across the operation
• Drive operational improvements that support 30%+ annual volume growth while maintaining cost discipline
• Build and implement scalable processes that prepare the site to handle significantly increased volume
• Lead the adoption of new systems and automation, ensuring strong execution and team buy-in
• Partner closely with the Director of Operations and cross-functional teams to align site performance with company priorities
• Establish this site as the operational blueprint for future Babylist fulfillment centers

Physical Requirements

While this role involves leadership and oversight responsibilities, it also requires regular physical presence and activity on the fulfillment floor. Physical expectations include:

• Ability to stand and walk for extended periods (up to 10–12 hours per shift) with scheduled breaks
• Ability to walk the floor extensively, averaging 10,000+ steps per day
• Ability to lift and move items up to 20 lbs occasionally throughout the shift
• Comfort with pushing, pulling, bending, twisting, and performing repetitive motions as needed to support team operations

About Compensation

We use a market-based approach to compensation. The starting salary range for this role is:

$161,000 to $180,000

Your starting salary will be based on your location, experience, and qualifications, with increases over time tied to performance, role growth, and internal pay equity.

Why You Will Love Working At Babylist

Our Culture

• We work with focus and intention, then step away to recharge
• We believe in exceptional management and invest in tools and opportunities to connect with colleagues
• We build products that positively impact millions of people's lives
• AI is intentionally embedded in how we work, create, and scale—supporting innovation and impact

Growth & Development

• Competitive pay and meaningful opportunities for career advancement
• We believe technology and data can solve hard problems
• We're committed to career progression and performance-based advancement

Compensation & Benefits

• Competitive salary with equity and bonus opportunities
• Company-paid medical, dental, and vision insurance
• Retirement savings plan with company matching and flexible spending accounts
• Generous paid parental leave and PTO
• Perks for physical, mental, and emotional health, parenting, childcare, and financial planning

Important Notices

Recorded Interviews Babylist uses an interview recording tool to record and transcribe interviews for evaluation purposes in accordance with applicable privacy laws. By participating in an interview, you consent to this recording and transcription.

Interview Integrity At Babylist, every team uses AI daily and we love it. During interviews though, we want to see you — your thinking, your problem-solving, your creativity. All interviews and assessments should be completed independently without AI tools or third-party assistance unless we tell you otherwise. We'll always be clear when AI is welcome. Misrepresentation during the process may result in removal from consideration.

Protect Yourself from Scams All official communication comes from the Babylist Talent Team via @babylist.com email addresses. We will never ask for payment, bank information, or personal financial details. If you receive outreach via WhatsApp, Telegram, or a non-Babylist email, it's not us. Verify open roles on our careers page.

Connections at Babylist In line with our conflict of interest policy, please let us know if you have a family member or close personal relationship with a current Babylist employee. This helps us keep our process fair for everyone.

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