Director of Performance Creative

at ClickUp

United States

ClickUp is revolutionizing the way the world works. As the only all-in-one productivity platform built from day one for true convergence, ClickUp unifies tasks, docs, chat, calendar, enterprise search, and more—supercharged by context-driven AI. While others scramble to bundle fragmented tools or bolt on AI, we anticipated this future and made it our foundation from the start. Headquartered in San Diego with a rapidly expanding global footprint, we empower over three million teams to break free from silos and reclaim their time—saving at least one day every week. Join ClickUp, one of the fastest-growing SaaS companies on the planet, and help millions of users transform the way they work. We’re not just building software. We’re shaping the future of work. Come join us in building the future—together. 🦄

We are seeking a star player who will own the end-to-end creative process for performance media advertising. This individual will blend a strong creative vision with operational excellence to develop and manage large-scale ad projects (upwards of 300 new creatives per month). The primary objective is to consistently test, learn, and optimize creative assets that drive higher value conversions and lower acquisition costs.

Candidates based in San Diego, Ca strongly preferred.

The Role

Creative Strategy & Direction
- Conceptualize and guide the development of engaging video and static ads for performance channels (e.g., Facebook, Instagram, TikTok, YouTube).
- Infuse fresh, innovative ideas into the creative process while ensuring brand consistency.
Operational Management
- Liaise with internal teams and external vendors to create, review, and deliver 300+ creatives per month on time and within budget.
- Establish streamlined production processes to maintain high-quality outputs at scale.
Performance Optimization
- Develop hypothesis-driven test plans to rapidly iterate on creative concepts.
- Track and analyze performance metrics (CTR, CPA, CAC, ROAS) to identify top-performing ads and inform ongoing improvements.
- Aggressively focus on fLTV/CAC through continuous creative experimentation and optimization.
Cross-Team Collaboration
- Work closely with marketing, analytics, and product teams to integrate insights into creative briefs.
- Share learnings and best practices across departments to refine broader marketing strategies.
Budget & Vendor Management
- Staff up with high quality vendors/freelancers as needed
- Oversee production budgets and negotiate favorable terms with vendors/freelancers.
- Ensure deliverables align with quality standards, timelines, and budget constraints.
Creative Testing & Scalability
- Implement A/B and multivariate tests to evaluate ad variations.
- Utilize results to rapidly increase spend on winning creatives and discontinue underperformers (test cheaply, then scale successfully).
Hands-On Execution
- Jump in and aid in the production of assets
- Editing, designing, filming
- Do what it takes to win

Qualifications

Experience: 5+ years in performance marketing or creative production, ideally with hands-on experience producing video ads and static ads for digital channels.
Technical Skills: Proficient in creative software tools (e.g., Adobe Creative Suite, Figma), familiarity with paid media platforms, and a strong understanding of performance metrics.
Creative Vision: Strong portfolio showcasing the ability to tell compelling stories in a concise, visually engaging way across various digital platforms.
Operational Excellence: Demonstrated experience managing vendor relationships and ensuring timely, on-budget content delivery at scale.
Data-Driven Mindset: Comfortable analyzing performance data, running hypothesis-driven tests, and iterating quickly based on insights.
Collaboration: Proven track record of working cross-functionally to align creative assets with business objectives.

North Star

fLTV/CAC Increase: Achieve 20% increase in fLTV/CAC within 6 months through creative testing and campaign optimizations.

Why This Role Matters

This role is at the center of driving down acquisition costs through smart, innovative, and scalable creative. By merging creative direction with operational rigor, the Performance Creative Director is directly contributing to the company’s revenue growth and brand impact.

Salary and Benefits

At ClickUp, we believe in transparency and fairness in compensation. The range displayed reflects the minimum and maximum target salaries for the position across all US locations. Please note that the actual compensation for this position may vary and is dependent on factors such as geographic location, interview performance, years of experience, education level, and specific skills. We encourage candidates to discuss compensation expectations during the interview process to ensure alignment with their qualifications and our company’s compensation philosophy.

This position is eligible for the following benefits and perks:

Equity
401k
Health, Dental, and Vision insurance
Spending accounts
Life & Disability
Paid parental leave
Flexible paid time off
Enhanced employee assistance program
Employee wellness stipend
Professional development stipend

USA Salary Range (OTE)

$200,000—$250,000 USD

Unsure if you meet all the qualifications of this job description but are deeply excited about the role? We hire based on ambition, grit, and a passion for improving the way people work. If you think ClickUp is the company for you, we encourage you to apply!

At ClickUp, we assess every candidate based on the potential impact they can have. We hire the best people for the job and support each person’s journey to build their boldest career.

ClickUp is an Equal Opportunity Employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.

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Please note we are unable to sponsor or take over sponsorship of an employment visa for roles outside of engineering and product at this time. Sponsorship for engineering and product roles is not guaranteed, but is instead based on the business needs for that specific role at that time. Please reach out to the recruiter with any questions.

ClickUp Talent Acquisition will only initiate contact via an @clickup.com email or through our official careers portal on clickup.com. We will never request fees, payments, or sensitive personal information. Please disregard any offers received outside these channels and report them to support@clickup.com.