Digital Content Manager, Web Experience
at Figma
CA • New York, NY • United States, San Francisco, United States
Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us!
As a Digital Content Manager, you’ll join the Web Experience team, responsible for delivering a best-in-class user experience across all web surfaces. In this role, you’ll help scale and manage Figma.com by developing effective processes and frameworks, driving cross-functional collaboration, and owning go-to-market strategies.
You'll play a vital role in crafting outstanding web experiences, aiding in our conversion efforts and growing our web presence globally.
This is a full time role that can be held from one of our US hubs or remotely in the United States.
What you’ll do at Figma:
- Work alongside a team of talented individuals to grow and optimize our web marketing presence by producing web pages in the Figma.com CMS
- Serve as the internal CMS expert by developing instructional content and toolkits that empower teams across the company to self-serve their own web publishing
- Manage the content request intake process to ensure submissions are tracked, reviewed, and prioritized efficiently
- Identify, define, and document new site features and functionality to support business and user needs
- Design and implement processes and programs that improve efficiency both within the web team and in cross-functional collaboration
- Partner closely with the web development team to prioritize, plan, and deliver new features and site enhancements
- Act as the main contact for web requests, setting up an efficient process for gathering requirements, prioritizing tasks, and providing status updates
- Collaborate with brand, UX, editorial, product marketing, and other teams to develop and execute web marketing strategies that drive traffic, engagement, and conversion across core user paths
We'd love to hear from you if you have:
- 5+ years of experience in content strategy, site performance analysis, SEO, and website analytics
- Background in website management, content management systems, and familiarity with web development
- Proven track record of launching large projects, developing processes, and managing multiple content requests with competing deadlines
- Partnered closely with engineering, brand, UX, and different teams to produce meaningful results
Pay Transparency Disclosure
If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.
Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information.
Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement. Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles. Figma’s compensation and benefits are subject to change and may be modified in the future.
At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
We will work to ensure individuals with disabilities are provided reasonable accommodation to apply for a role, participate in the interview process, perform essential job functions, and receive other benefits and privileges of employment. If you require accommodation, please reach out to accommodations-ext@figma.com. These modifications enable an individual with a disability to have an equal opportunity not only to get a job, but successfully perform their job tasks to the same extent as people without disabilities.
Examples of accommodations include but are not limited to:
- Holding interviews in an accessible location
- Enabling closed captioning on video conferencing
- Ensuring all written communication be compatible with screen readers
- Changing the mode or format of interviews
To ensure the integrity of our hiring process and facilitate a more personal connection, we require all candidates keep their cameras on during video interviews. Additionally, if hired you will be required to attend in person onboarding.
By applying for this job, the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Figma's Candidate Privacy Notice.