Customer Marketing Program Manager

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

The Customer Marketing team, housed within the broader Product Marketing Team, executes programs that amplify our customers' voices. We showcase customers' successes through content, events, and references, providing social proof that drives awareness, consideration, and conversion.

What you’ll do

• Be a storyteller. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience and differentiate Stripe. You have excellent verbal and written communication skills
• Know how to build a program from the ground up. You have what it takes to get new programs off the ground: building briefs, aligning with stakeholders, presenting to LT, and owning program rollout 
• Love working across GTM. You are able to work with a range of disciplines to execute on your work
• Keep things organized. You are able to manage highly interdependent, complex projects and programs and keep various work streams on track
• Be Ambitious. You are eager to make an impact at Stripe. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right

Responsibilities

• Partner closely with cross-functional go-to-market teams to identify and capture impactful customer stories and use cases
• Develop engaging customer case studies, testimonials, and other content assets to support Stripe's go-to-market efforts
• Collaborate with the broader Marketing and Communications teams to incorporate customer voices and stories into digital, social, event, and other marketing channels
• Drive the strategic planning and execution of customer-centric programs and activations
• Analyze program performance and customer sentiment to continuously optimize Stripe's approach to customer marketing

Who you are

We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum requirements

• 4+ years of customer marketing experience with experience working in B2B settings and with sales teams
• Content creation experience including case studies, speaking engagements and video storytelling.
• Strong communication skills to build relationships with customers and present effectively in leadership meetings
• Experience building and driving customer-centric programs and activations
• Exceptional organizational skills, ability to think through and implement processes that scale

Preferred qualifications

• Direct content creation experience including case studies, speaking engagements and video storytelling.
• Experience owning relationships with multiple external content agencies