Brand Designer, Product Story
at Figma
CA • New York, NY • United States, San Francisco, United States
Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us!
We’re looking for a Brand Designer to join the Figma Brand Studio. In this role, you’ll shape how our product is seen and understood through compelling visual storytelling. You’ll create and maintain a library of compelling product imagery that supports teams across Figma to help tell engaging, consistent product stories. This is a hybrid role at the intersection of brand and product design, perfect for a designer who’s equal parts craft-driven and systems-minded.
This is a full time role that can be held from one of our US hubs or remotely in the United States.
What you’ll do at Figma:
- Design, curate, and maintain a library of product imagery that reflects the latest product features and brand standards
- Partner with Growth, Comms, Sales, and other teams to ensure product visuals are consistent, compelling, and easy to use across campaigns and surfaces
- Concept and design visuals that translate product functionality into clear, resonant stories for a wide range of audiences
- Collaborate with product designers, marketers, and writers to align product visuals with broader brand narratives
- Build scalable systems and guidelines for how product stories are visualized across the org
- Continuously evolve our approach to product storytelling, balancing craft, clarity, and innovation
We’d love to hear from you if you have:
- A portfolio that showcases strong product and brand design work, with clear examples of product storytelling
- Experience creating product imagery, demos, or visuals that explain complex features in simple, engaging ways
- A strong eye for detail, consistency, and craft across design systems and visual assets
- The ability to think both conceptually and systematically, translating abstract ideas into scalable design resources
- Proficiency in Figma and the Adobe Creative Suite (experience with prototyping or motion tools a plus)
- Comfort working independently and collaboratively, managing projects from concept through delivery
While it’s not required, it’s an added plus if you also have:
- Experience building and maintaining large-scale design libraries or systems
- Skills in motion design or animation to prototype product stories
- Familiarity with storytelling in interactive contexts (web, product surfaces, microsites, etc.)
- Experience collaborating with cross-functional partners in marketing, growth, or product design
At Figma, one of our values is Grow as you go. We believe in hiring smart, curious people who are excited to learn and develop their skills. If you’re excited about this role but your past experience doesn’t align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Pay Transparency Disclosure
If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.
Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information.
Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement. Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles. Figma’s compensation and benefits are subject to change and may be modified in the future.
At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
We will work to ensure individuals with disabilities are provided reasonable accommodation to apply for a role, participate in the interview process, perform essential job functions, and receive other benefits and privileges of employment. If you require accommodation, please reach out to accommodations-ext@figma.com. These modifications enable an individual with a disability to have an equal opportunity not only to get a job, but successfully perform their job tasks to the same extent as people without disabilities.
Examples of accommodations include but are not limited to:
- Holding interviews in an accessible location
- Enabling closed captioning on video conferencing
- Ensuring all written communication be compatible with screen readers
- Changing the mode or format of interviews
To ensure the integrity of our hiring process and facilitate a more personal connection, we require all candidates keep their cameras on during video interviews. Additionally, if hired you will be required to attend in person onboarding.
By applying for this job, the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Figma's Candidate Privacy Notice.